Digital brands rule YouGov’s annual Thailand Buzz Rankings
YouTube takes the top spot for the third year running
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Netflix and LINE most recommended brand amongst Thais
Examining the most recommended brands in Thailand
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Half of Thais work in jobs unrelated to their degrees
Almost all graduates find their degrees ‘very useful’
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Facebook emerges again as top brand amongst young Thais
The best discussed brands amongst Thais aged 18 to 34.
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International survey: most people expect to feel the effects of climate change
New YouGov study of 30,000 people in 28 markets uncovers noticeable differences in attitudes between East and West
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One in five Thais have experienced sexual harassment
Under half of sexual harassment incidents go unreported
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Thai parents split on criminalising corporal punishment
Eight in ten use corporal punishment on their own children
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Thais spend over a quarter of their day on social media
Revealing Thai social media usage and habits
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Facebook is the brand Thais would be proudest to work for
Facebook is the brand that Thais would be proudest to work for, new rankings from YouGov BrandIndex reveal. The analysis looks at which brands ...
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Two in five Thais believe their jobs are at risk from robots
Robots and automation are on the rise, and two in five (38%) Thais believe that robots could replace them at work, the latest YouGov ...
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Over half of Thais use plastic straws daily
Thais think consumers have biggest role to play in reducing plastic waste
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LINE best perceived brand among Thai women
LINE tops YouGov’s annual list of the best rated brands among women. The analysis from YouGov Plan & Track shows which brands that have ...
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Three in five Thais support same-sex civil partnerships
Support varies depending on gender, age, income, and the education level
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YouTube tops YouGov’s annual BrandIndex Buzz rankings in Thailand
Video sharing platform YouTube is the brand Thais have heard most positive things about in last year, YouGov’s annual BrandIndex Buzz rankings show.
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One in three Thais not getting enough sleep
Older Thais get less shut-eye, and richer Thais have poorer quality of sleep
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LINE most recommended brand among Thais
LINE has the strongest brand advocates among Thai consumers, new analysis from YouGov BrandIndex reveals.
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Thai millennials favour brands that cater to convenience
Facebook still the most positively talked about brand amongst 18 to 34 year olds.
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Facebook is the most positively perceived brand in Thailand
Facebook again tops YouGov BrandIndex’s annual brand health rankings for Thailand. In a list featuring a large number of global brands, the social network ...
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Angelina Jolie and Bill Gates are the world’s most admired people in 2018
Bill Gates and Angelina Jolie are once again the world’s most admired man and woman in YouGov’s study of which public figures the people ...
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62% of social media users would let brands sponsor their photos
YouGov finds many Thais would allow brands they like to use them for advertising in unusual and personal ways
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No demand for fake meat
Half the public ‘would probably not eat’ artificial meat grown in a laboratory – but men are more likely to try it
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42% of Thai believe businesses have a responsibility to prevent environmental damage
New YouGov Omnibus research finds that 91% of Thais think businesses have a responsibility to do social good, suggesting that corporate social responsibility (CSR) ...
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Two fifths of Thai consumers have boycotted a brand
YouGov’s new Brand Boycotters report explores the nature of consumers that stop using a brand, and underlines how vital it is to placate their ...
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Briefs are the underwear of choice among both men and women
YouGov research reveals a dramatic mismatch between what each gender prefers and what people actually wear
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Fast fashion: 40% of Thais have thrown away clothing after wearing it just once
Fast fashion has transformed the way we shop. The latest YouGov Omnibus research reveals the extent of clothes waste in Thailand
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